Advancing your Skills for the Future

What is DECA?

DECA is a national association of marketing education students that provides members with educational and leadership development activities that merge with the classroom.


DECA's Mission

The mission of DECA is to enhance the co-curricular education of students with interests in marketing, management and entrepreneurship, while teambuilding and having fun.


Bottom Line

Doherty Marketing/DECA is about learning to DO marketing and having fun. We compete against other schools and students can win their way to the Broadmoor Hotel and places like Orlando, FL while making new friends and growing as individuals.


Goals of DECA

To develop:

• leadership characteristics
  
  
• self-confidence and self-acceptance
  
  
• a greater understanding of our competitive, free enterprise system
  
  
• high ethical standards in personal and business relationships
  
  
• a greater awareness of career opportunities in marketing
  
  
• social and business etiquette
  
  
• to prepare marketing education students for the business world
  
  

DECA is committed to the advocacy of marketing education and the growth of business and education partnerships


What former students say:

"I loved it because it wasn't your typical high school class. It wasn't all about memorization and doing work out of the textbook. It was about learning marketing concepts and applying those concepts into a real life situation. I suggest everyone take some kind of marketing class. I mean everyone is going to need marketing at some point in their life." Darren Aycock

"The skill I learned in DECA helped me to design a professional promotional plan in my Photography Marketing class that I can use after college to establish myself a s a Photographer. The encouragement DECA and Mr. Wilborn gave me to follow my dreams of owning my own Photography studio someday was a huge boost in my confidence." Randi Rickards